Chattie vs PipeRun: AI SDR vs Brazilian Sales CRM
⚡ Quick Verdict
PipeRun is a full sales CRM covering pre-sales, proposals and customer service; Chattie is not a CRM — it is the AI SDR that runs LinkedIn conversations before a lead becomes an opportunity.
What is PipeRun?
PipeRun is a Brazilian sales CRM built in Porto Alegre — the idea started in 2015 and the product launched in 2017. It covers the whole funnel: pre-sales with cadences and qualification, the commercial funnel, proposals with CPQ pricing rules, e-signature, territories, AI features for email drafting and call guidance (SPIN/BANT), and a CXM module with official WhatsApp and Instagram Direct. Prices are public and in BRL, from R$ 268,90/mês on the Growth tier with 1 seat included and extra seats at R$ 89,90.
What is Chattie?
Chattie is an AI SDR (Sales Development Representative) purpose-built for LinkedIn B2B prospecting. Unlike automation tools that send messages on your behalf, Chattie reads every conversation in context and uses AI to suggest the right reply — keeping a human in the loop. It also includes a Pipeline Kanban to track which conversations are turning into qualified meetings.
PipeRun vs Chattie: Feature Comparison
| Feature | Chattie | PipeRun |
|---|---|---|
| Core function | AI SDR — LinkedIn conversation intelligence | Sales CRM with pre-sales cadences |
| Built-in CRM | ❌ Pipeline Kanban only | ✅ Core feature |
| AI reply suggestions (LinkedIn) | ✅ Context-aware Copilot | ❌ Not available |
| Reads conversation context | ✅ Full thread memory | ❌ Not available |
| LinkedIn DM management | ✅ Full LinkedIn inbox | ❌ Not available |
| Email cadences | ❌ LinkedIn-focused | ✅ Core feature |
| Revenue forecasting | ❌ Not applicable | ✅ Full capability |
| Starting price | $75/month (R$ 397/mês) | R$ 268,90/mês |
* Competitor pricing approximate as of September 2026.
Pricing Comparison
Chattie
$75/month — Solo (1 seat)
$190/month — Growth (3 seats)
$285/month — Scale (5 seats)
Annual plans save up to 20%.
Chattie also bills in reais: R$ 397/mês.
PipeRun
A partir de R$ 268,90/mês
* Competitor pricing approximate as of September 2026.
Which Tool Is Right for You?
Choose Chattie if...
- Your problem is the LinkedIn conversation, not funnel management
- You want AI reading the thread and suggesting the reply, with a human approving every send
- You want a light Kanban for LinkedIn leads without touching the official CRM
- You are a founder or a small team prospecting from your own profile
Choose PipeRun if...
- You need a real CRM as the system of record for the commercial operation
- You want proposals, CPQ pricing rules, discounts, commissions and e-signature in one place
- Your customer service runs on official WhatsApp and Instagram Direct and has to sit next to the funnel
- You need revenue forecasting, sales territories and per-team reporting
Frequently Asked Questions
See the difference in your next LinkedIn conversation
Chattie reads the thread and suggests the reply. You decide what gets sent.
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